Cortix focuses this week on the digital divide for SMEs. Indeed, the study by the nongovernmental organization of thought and influence "Digital Renaissance think tank" that works as a cell of "brainstorming" or a philosophical club policy states that fewer than one in two French SME has a website. A statement denouncing the fact that Internet penetration and use of digital technology in French companies remains low.
The painting "Internet" has become indispensable to figure prominently in the domestic market and internationally. This network has become a marketing platform of choice to try and attract new customers. The combination think tank Renaissance Digital "which concentrates its thinking and research on technologies de l’information a publié en 2007, un livre blanc « 2010, internet pour tous », dans lequel elle recommande fortement le soutien des TPE-PME afin qu’elles adoptent les nouvelles techniques et le concept du e-marketing et par voie de conséquence l’acquisition des équipements numériques adéquats et l’accès Internet en haut débit.
Dans une conférence de presse tenue récemment, Guillaume Buffet, coprésident de « think tank Renaissance Numérique », a cherché à lancer intentionnellement un pavé dans la mare en brandissant les indicateurs de ses statistiques bien installés en zone rouge, afin de mettre en exergue les besoins d’émancipation entrepreneurial approaches of French SMEs: "... We are very far from the ambitions we have for our country."
Cortix said that only 48% of French firms with fewer than twenty employees are present on the internet web. Even though 93% of these companies have access to broadband Internet, France is ranked below the European average of 13 points.
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